What we do

Our intuitive, holistic approach focuses on the big picture, delivering a long-lasting brand with substance and style.

Get Clear

Define your

Brand Strategy

This critical, but often overlooked phase allows time to gain fresh clarity on the overarching direction for the business. With a clear understanding of your vision, mission, values, goals, and direction, the strategy easily drives the creative.

Strategy Services

  • Brand Research
  • Brand Workshops
  • Brand Naming
  • Brand Coaching
  • Program Development
  • Brand Platform

Get Confident

Design your

Brand Creative

Our designs are built on strategy and therefore, always hit the mark. With quality creative that aligns with you and reflects your value, portrays your brand story and connect with your desired audience, you can more easily and effectively create marketing that works.

Creative Services

  • Visual Identity Design
  • Graphic Design
  • Website Design + Development
  • Copywriting
  • Content Strategy + Creation
  • Video/Photography

Get Connected

Develop your

Brand Marketing

With a clear strategy and solid creative, marketing becomes a clear, more enjoyable, planned process that is measurable and brings you the results you’re looking for – ultimately driving business growth towards your bigger goals.

Marketing Services

  • Marketing Strategy and Planning
  • Digital Marketing Delivery
  • Email Marketing
  • Social Media
  • Content Marketing
  • SEO

We work with Passionate Professionals 

They’re experts at what they do but are not fulfilling their potential because their brand and marketing are letting them down. We work with these passionate, but often frustrated people, partner with them and build their business from the inside out – defining, creating, developing, marketing and managing one of their biggest – and often overlooked assets – their brand.

Small/Medium Businesses

Their biggest challenge? They’re great at what they do – highly experienced and delivering great value and quality services. But they’re not focusing on their brand or marketing, so they’re in danger of getting left behind. That’s where we come in. Following our Big Picture Brand Plan, we guide these business owners through the three phases of developing a successful brand, transforming a tired brand into a relevant, strong brand that will take them where they want to go.

Independent Consultants and Coaches

As an independent consultant, the value of branding should not be underestimated. It’s critical you get your message across succinctly to build confidence in your clients that you are the solution to their needs.

We support individuals to gain confidence in delivering their unique brand message clearly and succinctly.

Organisations and Companies

A strong brand that empowers and unites your team is critical. With growing teams and changing industry landscapes, staying ahead of your competition is essential.

We can define a company’s vision, help steer the brand’s growth and unite teams. We support in-house teams to consistently deliver clear messages across multiple locations.

Looking at the bigger picture

Not sure where to start? View the Big Picture overview of the whole brand-building process. The Big Picture Brand Plan encompasses the three essential levels of building a strong and unique brand. Development, Design and Delivery. You can’t have one without the other.

About Us

We’ve worked extensively in branding and marketing, now we have made the choice to manage a select number of clients in order to bring our full expertise and personalised service to each project we are engaged for. We collaborate with a wide network of talented, creative consultants, each handpicked and highly experienced in their own field, offering fresh thinking and a passion for quality.

Together, we provide a rich pool of resources to bring your brand to life. The best thing about this? Your team is selected to deliver the skills and expertise to best suit your project. Our flexible approach means added value, individual attention, swift response and enhanced results, not overheads.

Sandy Archer

Creative Director | Brand Consultant

With over three decades running creative businesses, Sandy delivers passion and commitment to each project. Sandy has built and designed brands for clients across a wide variety of industries, for businesses large and small, and works closely with her clients to uncover the truth and essence of the brand before crafting and directing the creative outcome.

John Archer

Director | Marketing Consultant

John understands the challenges business owners face when building a business, developing a brand and marketing their products or services. One of the most daunting is keeping up with change and adopting new technology. His expertise lies in quickly understanding a business and its services creating strategies to achieve premium outcomes.

Before you spend any more money or time on marketing or consultants, spend 10 minutes reviewing this easy-to-follow series and save yourself time and money in any future unplanned design and marketing endeavours.

Once you have these 9 steps in place, everything else will follow more easily. Your direction will be clear, your decisions will be more confident and positive results will follow.

Enter your first name and email to access it now



We are a branding and design agency working with passionate, inspired business owners who have a bigger vision for their business.

What do you think of our logo?

When I first met Craig Percival (Director of then 'TF Woollam Son') in 2010  he asked me what I thought of their logo? What matters is not what I think of it, but whether it really reflects the quality, people and direction of the company - what their clients think of it. As we began to investigate, it was clear that their logo did not reflect the many years of quality workmanship and customer service that had been part of the Woollam story. So we set to work to get to the heart of this 136 year old company.

 

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What do you think of our logo?

When I first met Craig Percival (Director of then 'TF Woollam Son') in 2010  he asked me what I thought of their logo? What matters is not what I think of it, but whether it really reflects the quality, people and direction of the company - what their clients think of it. As we began to investigate, it was clear that their logo did not reflect the many years of quality workmanship and customer service that had been part of the Woollam story. So we set to work to get to the heart of this 136 year old company.

 

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A long and proud history

Woollam has a long and proud history, but their image was letting them down badly. With a mis-matched series of business cards spread across 4 offices in 2 states, they needed consistency badly. They also needed a fresh boost of confidence. Confidence in the great work they were delivering and had been delivering for nearly 100 years. Confidence in how they delivered their messages and to install confidence into their communications.

We work with great people, who are doing really great things - and they constantly inspire us. That’s why we’re committed to helping them get their good stuff out there! Our Elephant Tales will introduce you to the work that goes into their brands.

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