Jacqui Perkins is a coach, consultant, facilitator and speaker. Elephant Creative Design helped re-design and re-launch her brand in 2018 to become known for delivering Actionable Results and Courageous Leadership.

What Jacqui Wanted

As a tireless worker, passionately delivering for her clients, Jacqui totally deserved to be seen and heard, but her brand was letting her down. Sure, she was getting work, but she was tired, and so was her brand. It lacked the vibrant personality that was her trademark. It did not portray the unapologetic approach that was core to her success. And she did not have the comprehensive suite of tools she has now to deliver her training workshops and coaching groups.

What we did

Jacqui was clearly delivering great training, with dynamic energy and proven results – but her brand was just not reflecting her true quality.

As part of the research phase, we identified Jacqui’s Brand Values and Brand Personality. This was transformed into visuals that brought her strong and dynamic presence alive and allowed her to connect to her audience with powerful communication that reflected her true essence.

We also identified Jacqui’s unique ‘Learning Journey,’ which became her ‘Proprietary Process’ that was central to her Program Offerings.

Jacqui’s Brand now …

Now Jacqui can proudly deliver her true self via her brand, with a comprehensive suite of tools that paint a clear picture that is worthy of the results she achieves for her clients.

Scope of Work

Brand Strategy
Brand Identity Design
Publication Design
Web Design
Video and Photo Direction
Digital Marketing
Illustrations

View More Work

Ryder Property Research We deal in real. We work in facts.
Woollam Constructions Working Together

In these challenging times, we need to rethink the way we do business.

BOOK YOUR RETHINK STRATEGY SESSION

Before you spend any more money or time on marketing or consultants, spend 10 minutes reviewing this easy-to-follow series and save yourself time and money in any future unplanned design and marketing endeavours.

Once you have these 9 steps in place, everything else will follow more easily. Your direction will be clear, your decisions will be more confident and positive results will follow.

Enter your first name and email to access it now



We are a branding and design agency working with passionate, inspired business owners who have a bigger vision for their business.

What do you think of our logo?

When I first met Craig Percival (Director of then 'TF Woollam Son') in 2010  he asked me what I thought of their logo? What matters is not what I think of it, but whether it really reflects the quality, people and direction of the company - what their clients think of it. As we began to investigate, it was clear that their logo did not reflect the many years of quality workmanship and customer service that had been part of the Woollam story. So we set to work to get to the heart of this 136 year old company.

 

What do you think of our logo?

When I first met Craig Percival (Director of then 'TF Woollam Son') in 2010  he asked me what I thought of their logo? What matters is not what I think of it, but whether it really reflects the quality, people and direction of the company - what their clients think of it. As we began to investigate, it was clear that their logo did not reflect the many years of quality workmanship and customer service that had been part of the Woollam story. So we set to work to get to the heart of this 136 year old company.

 

A long and proud history

Woollam has a long and proud history, but their image was letting them down badly. With a mis-matched series of business cards spread across 4 offices in 2 states, they needed consistency badly. They also needed a fresh boost of confidence. Confidence in the great work they were delivering and had been delivering for nearly 100 years. Confidence in how they delivered their messages and to install confidence into their communications.

Pin It on Pinterest