The Brand Blog

It’s time to re-think the way we do business

It’s time to re-think the way we do business

Part of what we do here at ECD is to help business owners RE-THINK their business approach and never has it been so important to consider re-thinking the way you do business right now. As we navigate our way through one of the most challenging times in history, we are...

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5 ways to approach marketing your brand now

5 ways to approach marketing your brand now

Many people I speak to have been sitting politely on the sidelines, feeling uncomfortable about joining in trying to be respectful by not marketing or make a lot of noise in this time. But in reality, now is the time when your customers need you most. Businesses are...

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8 Reasons for Rebranding. Why it Might be Time to Rebrand?

8 Reasons for Rebranding. Why it Might be Time to Rebrand?

  Embarking on a rebrand is not something you want to do every day, but sometimes it is something that is left on the back burner for too long and not addressed – for various reasons! However, there are specific reasons for rebranding that should seriously make...

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At the heart of every good brand is the truth

At the heart of every good brand is the truth

An authentic brand tells the truth about who you are, what you do, who you are not and how what you do can help the people that need or want you. It’s what makes you, ‘YOU’ that makes your brand different. Today, more than ever, people will see through businesses and...

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